The 10 Vital Webs Stats

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Your web stats are an important collection of information regarding your site’s visitors, referrals, and other essential information.   This information is important to you because it can help you measure the success of your marketing campaign, determine where to improve your site and how to tweak your site for success!

Below are [...]

How important is a well laid out site for visitor retention

One of the primary implications of a well-organized / good website is to keep your visitors in the website. A website is definitely created for a purpose, unless intended for personal use, which is the minority. For example, a portfolio website would want to be visited and its content viewed. For companies and internet businesses, your website certainly aims to provide product information, to make sales, or somewhat similar. However, most individuals undoubtedly prefer visually captivating designs, so on and so forth. It is undeniable that this causes no harm, but one must put himself/herself in other people’s shoes, as to understand how a visitor to the website might think, do and [...]

How Does Your Website Make Me Feel?

It’s commonly understood that ‘people buy emotionally, not intellectually.’ Even when people think they’re making a rational decision, powerful subconscious factors come into play. To sell effectively, we’re told to anticipate our customers’ needs, to demonstrate that we ‘feel their pain’, and to respond to clues in their body language and tone of [...]

Choosing the Right Domain Name for your Website

Choosing an appropriate domain name is very important. First and foremost, when it comes to domain names, try to stay away from the silly, stupid, ridiculous or clever. Keep your domain name simple and make it something your customers can remember if they lose the link to your business [...]

12 Ways to Make Sure Your Internet Marketing Really Works by Neil Stafford

Successful marketing is all about establishing a relationship; and that is so much easier when they can see and hear you. You may be very comfortable online, but some people are still skeptical about doing business with you over the Internet and you need to persuade them to trust you before they will buy from you.
These are my top 12 direct marketing principles you can use to make sure your Internet marketing really works for [...]

Use Keywords In Page Titles Tag

It is recommended to use keywords in page titles itself. This title tag is different from a Meta tag, but it’s worth considering it in relation to them. Whatever text one places in the title tag (between the and portions) will appear in the title bar of browsers when they view the web page. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft’s Internet Explorer or [...]

Tools to monitor your website

You can’t just put your website on the net with right keywords and all the right touches and expect your traffic and ranking will remain constant. As the web is an ever changing landscape, you have to keep track of your own web results like what is happening with the competition and also the best and highest ranked sites. There are many useful tools to help you find out what exactly is [...]

How important are search engines to your sites success

It is the search engines that finally bring your website to the notice of the prospective customers. When a topic is typed for search, nearly instantly, the search engine will sift through the millions of pages it has indexed about and present you with ones that match your topic. The searched matches are also ranked, so that the most relevant ones come [...]

The Importance of Referrer Logs

Referrer logging is used to allow web servers and websites to identify where people are visiting them either for promotional or security purposes. You can find out which search engine they used to find your site and whether your customer has come from a ‘linked site’. It is basically the URL of the previous webpage from which your link was [...]

Must Have Features Your Web Site

The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, now ensure that she gets interested in your products or services and stays [...]